After a very long period of international trade fairs being cancelled and postponed, Helkama Bica was keen to attend the first organized Marine fair since the beginning of the pandemic. We had an exhibitor’s booth in the Finnish Pavilion at Neva Trade Fair on 21.-24. September in St. Petersburg. Judging by the high visitor attendance numbers it seemed like everyone had been waiting for the chance to meet up and network in person again, and the traffic at the Helkama booth was quite busy at times during the fair. We were welcomed with enthusiasm and warmth, and met with our existing customers, international representatives and even introduced Helkama to few potential new customers.
-“People looked for us specifically, and we even received lots of little gifts from our customers, which is not a usual thing, so it feels like everyone had been waiting to meet us in person again after a long time!” says Kaisa Malinen, Helkama Bica Sales Manager attending the Neva fair.
Overall, it was great to see that virtual meetings and online conferences have not fully been able to replace or remove the need for real life networking that trade fairs offer. We will be looking forward to attending the next trade fair and hope to see you there!